PERSONALIZED DEMO COACHING
Most Demos Suck
- Spray and pray focus on features and functionality
- Narrations instead of conversations
- Generic and too high-level, impacting buyer relatability
- Training sessions in disguise: more what and how than why
- Lack of vision and inspiration fail to generate buyer enthusiasm
- No differentiation vs competitors (Why Us?), or status quo (Why Now?)
- They’re unstructured, have illogical flows and poor time management


Typical Training Solutions
Don’t Work
- Demo training is easily forgotten
- Enablement programs aren’t focused on individual needs
- Managers don’t have time to coach individuals
- They’re often out of context and don’t mimic real-world behavior
How We’re Different
- Personalized 1-on-1 coaching to target each individual’s unique needs and skill gaps
- 3 to 6-month engagements to reinforce new skills and build sales muscle memory
- Coaching on recorded prospect demos to provide feedback on real-world performance
- Feedback can be revisited as often as needed on our online coaching platform

Our Method
We use an advanced online coaching platform to provide monthly feedback using pre-recorded demos to real prospects/clients to ensure reps get feedback on their actual sales behaviors.
Individuals are provided feedback on each demo in a number of ways:

Detailed Demo Feedback
25-40 points of feedback target opportunities for improvement and suggested best practices

Demo Performance Scorecard
Our proprietary Demo Performance Scorecard includes over 100 metrics across 14 categories to objectively measure each rep’s progress, and compare performance across the team

Conversation Analytics
Insight into overall meeting performance from key call metrics including pace, speaker change frequency, and the percentage of time talking vs listening

One-on-One Debrief Call
After feedback is reviewed on the coaching platform, a follow-up call is held to dig deeper and explore additional topics
Benefits Our Clients Realize
- Improved Deal Progression and Win Rates
- Increased Average Deal Size
- Free Up Sales Leadership’s Time
- Better Insight into Rep & Team Performance
- Reduction or Elimination of Siloed Learning
- Accelerated Onboarding & Field Readiness
- Teach Old Dogs New Tricks
- Improved Employee Satisfaction

Consulting & Other Services
Don’t Miss Our New Posts – Sign up Today For Email Alerts
Join the thousands of sellers, customer service reps, and others who have improved their demo performance with Presales Mastery