Why You Need Demo Coaching
It Has the Biggest
Impact on Win Rates

Companies with dynamic
coaching programs have 28%
higher win rates
CSO Insights
… But Most
Are Too Busy

of sales managers spend
less than 5% of
their time coaching
Sales Executive Board
Employees
Expect It

of reps will leave an
organization if their
manager is a poor coach
Zenger Folkman
Sales Training
Doesn’t Work

of content from one-time
sales training is forgotten
within 30 days
CSO Insights
What Presales Mastery Provides
Our Process
Using an online coaching platform, we coach recorded prospect demos to
provide feedback on real-world performance.
DETAILED DEMO FEEDBACK
30-50 points of feedback that target opportunities
for improvement and suggested best practices
DEMO PERFORMANCE SCORECARD
Over 90 metrics to objectively measure each individual’s
coaching progress, and compare performance across the team
CONVERSATION ANALYTICS
Insight into meeting management performance
from key call metrics
ONE-ON-ONE DEBRIEF CALL
After feedback is reviewed online, a follow-up call is
held to dig deeper and explore additional topics
Each individual’s unique needs and skills gaps are addressed over
3-month engagements to reinforce new learning and build sales muscle memory for lasting improvements.
What We Deliver
Increase win
rates by 10%+
Turn B & C players
into A players
Grow average deal
size by 15%
Shorten field
readiness time by 30%
Recent Clients










Recent Clients





Don’t Miss Our New Posts – Sign up Today For Email Alerts
Join the thousands of sellers, customer service reps, and others who have improved their demo performance with Presales Mastery