MarketingSpark Podcast with Mark Evans
Mark Evans of MarketingSpark and I sat down for a conversation about how Marketing can and should impact demos, covering topics including:
✅ The importance of storytelling within the demo process […]
Presales Compensation Webinar
How do you motivate your Presales team? What role does compensation play in that motivation?
How people are compensated drives a good portion of their behavior, but Presales compensation plans vary widely in […]
Demo Engineering Considerations
Demo engineering encompasses the creation, delivery and support of demonstration environments and assets to support presales and other internal and external groups that leverage product demos. By using a dedicated team to create and maintain reusable and bespoke […]
Manage Your Time with a Parking Lot
Managing your time during a demo can make a huge difference in your audience’s perception of how a meeting went.
In this short video, I’ll introduce a simple tip called a “Parking Lot” to help […]
Demo Tip of the Week
The struggle is real: how to get, and keep, your prospect’s attention in remote meetings?
There’s a very simple, yet scientifically proven, technique to both capture and retain everyone’s attention: Use their names.
In this video blog, I […]
News Release: Presales Mastery Expands into Asia-Pacific, Welcomes Alvin Tanhehco as Vice President
TORONTO, March 10, 2021 — Presales Mastery (PM) is pleased to announce our expansion into the Asia-Pacific region with the opening […]
Which Solution Had That Pretty Green Chart?
For buyers, software evaluations can sometimes mimic the onslaught on an endless news feed where its hard to remember anything beyond the latest sensational story. A while ago, I was evaluating the remarkably fragmented […]