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610, 2020

Demo Tip of the Week: How To Handle the Executive Drop-in

By |October 6th, 2020|Before The Demo, During The Demo|

Demo Tip of the Week

In sales we get limited opportunities to meet with, and impress, key decision makers, yet many demo professionals mishandle situations where executives join their meeting mid-stream.

In this video, we discuss how to effectively handle the executive […]

1408, 2020

Job Title Bias – Are You Inadvertently Undermining Your Message?

By |August 14th, 2020|Before The Demo, During The Demo|

People Judge a Book by its Title

How we describe ourselves, and how others describe us, can go a long way to influencing how we are perceived.  Consider President Trump’s affinity for attributing often derogatory nicknames to his opponents and adversaries.  […]

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