Your Audience Doesn’t Know Your Solution – Communicate Accordingly
October 11, 2022
🤔 Are you falling victim to the “Familiarity Trap”? Most of us in Presales and Sales are unknowingly guilty of this phenomenon that […]
Storytelling in Demos, Improving Sales-Presales Collaboration & How to Close Your Demos & Meetings Effectively.
September 29, 2022
How are you making your sales demos resonate with your prospect? Whether you are an AE in […]
How to Motivate & Retain Your Team
June 29, 2022
In an unpredictable market, the value of acquiring, developing, and retaining high-performing Presales team members is more important than ever. To engage and retain their star players, leaders […]
How Should Presales Leaders Prioritize Tooling Investments?
June 23, 2022
Much has been made about the venture capital flooding the presales market and the increasing opportunity for tech companies to scale the presales operation through automation. […]
The Convenience Economy Podcast with Chris White and Greg Dickinson, CEO @ Omedym
June 21, 2022
In this conversation between Kerry, Chris, and Greg, they explore the need for training and management of sales engineers and […]
How One Slide Can Make or Break Your Demo
May 19, 2022
We constantly face a myriad of issues to ensure our demos will be successful. Getting and keeping the audience’s attention, properly setting audience expectations, overcoming less […]
How Honest Should We Be With Our Prospects?
April 20, 2022
Prospects see their world with different eyes than we do as Sales Engineers. Your solution might seem to be a perfect fit for you but your prospective […]
The Presales Buyer’s Guide
April 4, 2022
Chris White and I join Ramzi Marjaba on his We The Sales Engineers podcast to discuss the Presales Buyer’s Guide. In this podcast, we share the reason behind our collaboration, observations of the […]